Privacy policy

Last updated: February 6, 2025

This Privacy Policy describes how Kae Violet (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from kaeviolet.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact details including your name, address, phone number, and email.
  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
  • Account information including your username, password, security questions and other information used for account security purposes.
  • Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

  • Companies who support our Site and Services, such as Shopify.
  • Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.
  • When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. Also see the section below, Third Party Websites and Links.

How We Use Your Personal Information

  • Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to your account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and other features and functionalities related to your account. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you may choose to use. In this case, Shopify will process your information as set forth in its Privacy Policy and Consumer Privacy Policy.
  • Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites.
  • Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately..
  • Communicating with You and Service Improvement. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.

Our website also recognizes the Global Privacy Control (GPC) signal, which enables you to opt-out of certain uses or disclosures of your information. If you notify us of your preference through GPC, we will treat such signal as a valid request to opt out of sharing / targeted advertising for the associated browser or device, and, if we are able to associate the device sending the signal to a Shopify account, we will apply the opt out request to the account as well. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your web browser or device.

Cookies Necessary for the Functioning of the Store

Name Description Duration
_ab Used to control when the admin bar is shown on the storefront. 1y
_abv Persist the collapsed state of the admin bar. 1y
_checkout_queue_token Used when there is a queue during the checkout process. 1y
_cmp_a Used for managing customer privacy settings. 1d
_identity_session Contains the identity session identifier of the user. 2y
_master_udr Permanent device identifier. session
_pay_session The Rails session cookie for Shopify Pay session
_secure_account_session_id Used to track a customer's session for new customer accounts. 30d
_session_id Used for providing reporting and analytics. 2y
_shopify_country Used for Plus shops where pricing currency/country is set from GeoIP by helping avoid GeoIP lookups after the first request. 30min
_shopify_essential Contains essential information for the correct functionality of a store such as session and checkout information and anti-tampering data. 1y
_storefront_u Used to facilitate updating customer account information. 1min
_tracking_consent Used to store a user's preferences if a merchant has set up privacy rules in the visitor's region. 1y
auth_state_<<id>> Stores authentication state before redirecting customers to third party for authentication. 25min
card_update_verification_id Used to support verification when a buyer is redirected back to Shopify after completing 3D Secure during checkout. 20min
cart Contains information related to the user's cart. 2w
cart_currency Used after a checkout is completed to initialize a new empty cart with the same currency as the one just used. 2w
cart_sig A hash of the contents of a cart. This is used to verify the integrity of the cart and to ensure performance of some cart operations. 2w
cart_ts Used in connection with checkout. 2w
checkout Used in connection with checkout. 21d
checkout_prefill Encrypts and stores URL parameters containing PII which are used in cart permalink URLs. 5min
checkout_session_lookup Used in connection with checkout. 3w
checkout_session_token_<<id>> Used when a checkout session is established on the server. 3w
checkout_token Captures the landing page of the visitor when they come from other sites. session
customer_account_locale Used to keep track of a customer account locale when a redirection occurs from checkout or the storefront to customer accounts. 1y
customer_payment_method Stores what payment method is being updated for subscriptions. 1h
customer_shop_pay_agreement Used to help verify a new Shop Pay payment instrument. 20min
device_fp_id Device fingerprint identifier to help prevent fraud. session
device_id Session device identifier to help prevent fraud. session
discount_code Stores a discount code (received from an online store visit with a URL parameter) in order to the next checkout. session
dynamic_checkout_shown_on_cart Adjusts checkout experience for buyers that proceed with regular checkout versus dynamic checkout. 30min
hide_shopify_pay_for_checkout Set when a buyer dismisses the Shop Pay login modal during checkout, informing display to buyer. session
identity-state Stores state before redirecting customers to identity authentication. 1d
identity-state-<<id>> Stores state before redirecting customers to identity authentication. 1d
identity_customer_account_number Stores an identifier used to facilitate login across the customer's account and storefront domains. 12w
keep_alive Used when international domain redirection is enabled to determine if a request is the first one of a session. session
locale_bar_accepted Preserves if the modal from the geolocation app was accepted. session
locale_bar_dismissed Preserves if the modal from the geolocation app was dismissed. 1d
localization Used to localize the cart to the correct country. 2w
logged_in Identity logged-in hint. 12w
login_with_shop_finalize Used to facilitate login with Shop. 5min
master_device_id Permanent device identifier. 1y
order Used to allow access to the data of the order details page of the buyer. 3w
pay_update_intent_id Stores an ID of a Shop Pay billing agreement update intent, required for a callback after verifying a new Shop Pay payment instrument. 20min
preview_theme Used to indicate whether the theme is being previewed. session
previous_checkout_token Used to prefill checkout with the details from the previous checkout. 1y
previous_step Used in connection with checkout. 1y
profile_preview_token Used for previewing checkout extensibility. 5min
receive-cookie-deprecation A cookie specified by Google to identify certain Chrome browsers affected by the third-party cookie deprecation. More information about this cookie can be found here. session
remember_me Used to prefill checkout with the details from the previous checkout. 1y
secure_customer_sig Used to identify a user after they sign into a shop as a customer so they do not need to log in again. 1y
shop_pay_accelerated Indicates if a buyer is eligible for Shop Pay accelerated checkout. 1y
shopify-editor-unconfirmed-settings Stores changes merchant does in the editor to update the preview. 16h
shopify_pay Used to log in a buyer into Shop Pay when they come back to checkout on the same store. 1y
shopify_pay_redirect Used to accelerate the checkout process when the buyer has a Shop Pay account. 1y
storefront_digest Stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected. 1y
tracked_start_checkout Used in connection with checkout. 1y
user Used in connection with Shop login. 1y
user_cross_site Used in connection with Shop login. 1y
wpm-domain-test Used to test Shopify's Web Pixel Manager with the domain to make sure everything is working correctly. session

Reporting and Analytics

Name Description Duration
_landing_page Capture the landing page of visitor when they come from other sites. 2w
_orig_referrer Allows merchant to identify where people are visiting them from. 2w
_shopify_ga Contains Google Analytics parameters that enable cross-domain analytics measurement to work. session
_shopify_s Used to identify a given browser session/shop combination. Duration is 30 minute rolling expiry of last use. 30min
_shopify_sa_p Capture the landing page of visitor when they come from other sites to support marketing analytics. 30min
_shopify_sa_t Capture the landing page of visitor when they come from other sites to support marketing analytics. 30min
_shopify_y Shopify analytics. 1y
checkout_one_experiment Used when a checkout is eligible to Checkout One and has been assigned to an experiment (control group or test group). session
shop_analytics Contains the required buyer information for analytics in Shop. 1y
unique_interaction_id Used for checkout metrics. 10min

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for contract fulfillment purposes, legitimate purposes and other reasons subject to this Privacy Policy. Such circumstances may include:

  • With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.
  • With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We have in the past 12 months disclosed the following categories of personal information and sensitive personal information about users for the purposes set out above in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information":

Category Categories of Recipients
  • Identifiers such as basic contact details and certain order and account information
  • Personal information categories listed in the California Customer Records statute such as basic contact details and certain order and account information
  • Commercial information such as order information, shopping information and customer support information
  • Internet or other similar network activity, such as Usage Data
  • Geolocation data such as locations determined by an IP address or other technical measures
  • Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers)
  • Business and marketing partners
  • Affiliates

We do not use or disclose sensitive personal information without your consent or for the purposes of inferring characteristics about you.

We have “sold” and “shared” (as those terms are defined in applicable law) personal information over the preceding 12 months for the purpose of engaging in advertising and marketing activities, as follows.

Category of Personal Information Categories of Recipients
Identifiers such as name, e-mail address and phone number Business and marketing partners
Commercial information such as records of products or services purchased Business and marketing partners
Usage Data Business and marketing partners

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to Access / Know: You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.
  • Right to Delete: You may have a right to request that we delete personal information we maintain about you.
  • Right to Correct: You may have a right to request that we correct inaccurate personal information we maintain about you.
  • Right of Portability: You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
  • Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information.
  • Withdrawal of Consent: Where we rely on consent to process your personal information, you may have the right to withdraw this consent.
  • Appeal: You may have a right to appeal our decision if we decline to process your request. You can do so by replying directly to our denial.
  • Managing Communication Preferences: We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.

We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority. fdc.gov/complaint

International Users

Please note that we may transfer, store and process your personal information outside the country you live in. Your personal information is also processed by staff and third party service providers and partners in these countries.

If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us at kaevioletcontact@gmail.com